Even Movie Trailers Tend to Use Mostly Blue & Orange Color Palettes

Blue and orange go together like orange and blue, don’t they? Over the last few years, a number of reports on posters and movie marketing have revealed that most of the artwork typically uses the colors blue or orange. It is so predominant, than many people have made various graphics and images mocking the overuse of these two colors in marketing. Thanks to a tip from io9, Edmund Helmer’s blog BoxOfficeQuant (analyzing film data) has analyzed 312 trailers for hue/saturation and discovered that blue and orange are the dominate colors in trailers, too. No surprise. But it’s interesting and the graphs he made are cool to see. Here’s the cool visual breakdown of “Hue Densities across Film Trailers” created by BoxOfficeQuant: Click above for more information. The image above as explained on BoxOfficeQuant: “This chart makes it visually clear that the oranges and blues truly dominate movie trailers, and which shades exactly …