‘Into Darkness’ Opens Early in IMAX on May 15, Tickets in ‘Trek’ App
“Sneak shows unlocked!” That’s the first message that popped up on my device when I opened up the Star Trek Into Darkness app that Paramount has been pushing recently like their stock price depends directly on download numbers. Earlier today during the Super Bowl, they aired a brand new 30-second TV spot that ended with Benedict Cumberbatch saying every-so-eloquently, “Shall we begin?” Yes, we shall. Because I didn’t have the app, we received an email telling us that the app had an “extended” trailer (not worth it) and the ability to “unlock movie tickets” for early May 15th, 8PM screenings. Say what? A two-day early release? We’ve checked and IMAX has announced full confirmation that J.J. Abrams’ Star Trek Into Darkness will get an exclusive IMAX 3D release two days early, which is what these tickets are for. THR reports on the news and official details, which state that the release …