Online Paywalls and the Future of Media: A Few Hard Truths

Yesterday, both The Daily Beast (or, more accurately, whatever Tina Brown can toss together after they’ve absorbed the corpse of Newsweek and laid a bunch of people off) and the Washington Post announced that they may be instituting online paywalls in the near future, making readers pay to read more than a handful of articles. In many ways, online paywalls are the future of online media. But that doesn’t mean they’re going to work for everyone. A few unavoidable facts that media executives should consider: More »